Leadership, Rewritten

Because the old rules never worked for us anyway.

We’re not here to fit in. We’re here to rewrite leadership from the inside out. With clarity, courage, and conscious intent. 
This space is for the modern changemakers: leaders who are ready to challenge the status quo, lead with intention, and make change that lasts  in their lives, their organisations, and the world.
Leadership, Rewritten is your hub for grounded insight, bold ideas, and unapologetic transformation. Because making change happen is hard — but it’s a little less lonely when we do it together.

Let’s rise, rewire, and rewrite what leadership looks like. For good.

Welcome to my blog.

Four people behind a window, looking at a screen.

July 7, 2025

In the age of AI, your leadership edge lies in making human-centred leadership your daily default! Yet still, most leadership development begins and ends with a slide deck. Not integration.

Sinja facing into the camera holding her BYCA Life Coach Certificate

October 26, 2022

I’m a proud BYCA coach. I’m more proud of my life coaching certificate than I am of my MBA. Here’s why.

Looking after yourself

February 14, 2022

Valentines Day is upon us and as you are no doubt rushing around providing others with all the love and care they need, I’m here to remind you that you are important too.

January 3, 2022

This year I am trying a new tactic. I am going to set 3 words that will help me keep aligned with myself, what I believe in and what I am setting out to achieve.

Open to new opportunities

December 22, 2021

I believe in synchronicity. To understand why this is the case, I guess it would be helpful to understand a few things about me and my background. Let me introduce myself.